Sony

Sony is a major technology company headquartered in Japan that produces a wide range of consumer and professional electronic products, including digital camera equipment. Sony acquired the Konica Minolta camera business in 2006 and entered the DSLR market with its new Alpha brand. The company introduced its first mirrorless cameras in 2010, the NEX-3 and NEX-5, and it has since become the world's third largest manufacturer of cameras, behind Canon and Nikon, respectively.
Map Camera's best-selling cameras of 2023

Nikon Tops Another Sales Chart for 2023

Following yesterday's coverage of Map Camera's best-selling lenses of 2023 roundup, the popular Japanese camera retailer has also published a breakdown of last year's 10 most popular new and used cameras.

PetaPixel favorite stories 2023

Our Favorite PetaPixel Stories of 2023

This year has been a fascinating one in the world of photography, and like every year, it was full of incredible highs, devastating lows, and everything in between.

Sony Airpeak Drone Firmware Update December 2023

New Sony Airpeak Firmware Update Targets Industrial and Pro Users

Sony's expensive Airpeak S1 drone has been regularly improved since its disappointing launch. Sony released an enhanced battery and better gimbal earlier this year, and has today released a new firmware update that adds advanced mapping, new safety protocols, and better compatibility.

Why Global Shutter Matters

Using the Sony a9 III for Concerts as Dave Matthews Band’s Photographer

Like most photographers, I’ve never reviewed a piece of gear before. Also like most photographers, I tend to voraciously read reviews each time I consider upgrading. Many of these reviews parse through micro-level analysis of pixel detail, noise levels, and test charts but to me fail to answer the simple question: “will this help me get the shot?”

How Sigma Could Make the fp Great

I have always admired Sigma. It wasn’t regarded in the same league as it is today for its lenses until the Art series came out, but Sigma’s digital cameras have always been singular in design and purpose. The family-owned company has never been afraid to try something new, and honestly, that’s something we need to see a lot more of in the photography world.

Sony a9 III ISO 250 and dynamic range

The Sony a9 III’s Base ISO Reflects the Cost of a Global Shutter

The Sony a9 III is still months away from release but has already sent photographers into a frenzy. The positive buzz around the camera is as high as any camera reveal ever, and with good reason. The a9 III's global shutter system is a complete game-changer for a wide range of photographers and videographers and will enable shots that have long been impossible.

Sony a9 III Hands-On: Finally, An Actual Game-Changer

This week, Sony announced the a9 III featuring the world's first full-frame 24-megapixel sensor to feature a global shutter in a interchangeable lens mirrorless camera. There have only been a few times in my reviewing career where I would, in all seriousness, call something an actual game-changer. This is certainly one of those moments.

a9 III Sensor

Why the Global Shutter in the Sony a9 III is Such a Big Deal

It is difficult to overstate just how big of a deal the Sony a9 III is, at least on paper. As is always the case with press events, and especially ones where hands-on time is limited, pre-production firmware is installed, and shooting opportunities are cultivated, you should consume pre-release content with (many) grains of salt. Hypertension be damned.